The Care Bears Mark their 25th Anniversary with New CGI Adventure

THE EVER-POPULAR CARE BEARS MARK THEIR 25TH ANNIVERSARY WITH AN ALL-NEW CGI ADVENTURE

Debuting October 23 From Fox Home Entertainment, DVD Release Coincides With Launch Of New Toy Line and CBS Television Premiere

–Fox Home Entertainment and St. Jude Children’s Research Hospital®
Launch Celebrity Care Bears Auction–

LOS ANGELES, CA – Celebrating 25 years of caring and sharing and being one of the strongest franchises in the toy, fashion, and entertainment categories, American Greetings Properties and Fox Home Entertainment present an all-new CGI animated adventure

Care Bears: Oopsy Does It! premiering on DVD October 23. The release marks the Care Bears return with a new look and two new characters—clumsy Oopsy Bear and bilingual Amigo Bear.

Fox Home Entertainment and American Greetings Properties will support the release of The Care Bears: Oopsy Does It with a targeted multi-million dollar marketing campaign which will include national television, cable, radio, print and online advertising, as well as an all new website, care-bears.com, and multiple retail events and promotions.

Along with the DVD release, American Greetings Properties is launching new Care Bears toy lines from Play Along that includes Oopsy Bear and a Limited Edition 25th Anniversary Care Bear with authentic Swarovski crystal eyes and sterling silver-plated accents (SRP $19.99). Each Care Bears: Oopsy Does It! DVD will be packaged with an exclusive Oopsy Bear toy (valued at $7.99) and will be available for the suggested retail price of $19.98 U.S./$21.98 Canada. Pre-book is September 26.

In addition, the Care Bears will be top-of-mind with consumers as they make their television comeback this fall, premiering on CBS Saturday morning cartoons. And, the 25th anniversary continues with a Care Bears float in the 2007 Macy’s Thanksgiving Day Paradeâ, featuring a live performance of the new Care Bears theme song by vocalist Kay Hanley (Josie and the Pussycats).

Twentieth Century Fox Partnership With St. Jude Children’s Research Hospital
Twentieth Century Fox Home Entertainment will celebrate the DVD release of the all-new Care Bears CGI animated adventure Oopsy Does It! by hosting an online auction benefiting St. Jude Children’s Research Hospital, internationally recognized for its pioneering work in finding cures, saving and caring for children with cancer and other catastrophic diseases.

The auction will be held at Charity Buzz and will go live on October 23, 2007, featuring 25 original celebrity-designed Care Bears adorned with feathers, fabric, jewels and authentic crystals donated by Swarovski. All proceeds from the Care Bears auction will benefit St. Jude Children’s Research Hospital. For more information on the auction please visit Charity Buzz.

Care Bears: Oopsy Does It! Synopsis
Oopsy Bear is the only Care Bear without a belly badge. When Cheer and Grumpy Bear build an amusement park for their friends, Oopsy Bear accidentally destroys it. Grizzle, an evil bear, uses Oopsy’s mistake in a plot to steal the Care Bears’ belly badges. But, Oopsy stumbles to the rescue proving you don’t need a badge to be a bear who cares.

Care Bears: Oopsy Does It! Bonus Features
Available in full screen format, The Care Bears: Oopsy Does It DVD is presented in English Dolby Digital 5.1, as well as English and Spanish Subtitles. The DVD bonus materials include a music video, “We Are The Care Bears,” performed by Kay Hanley.

Technorati Tags: DVD Movie, CGI, Cartoon, Carebears, Oopsy Does It, We Are the Care Bears, Cheer Bear, Grumpy Bear, Twentieth Century Fox, St Jude

Written by Ashtyn Evans - Visit Website
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Ashtyn is in her early 30s. She is a mother, writer, college student, and music lover. Ashtyn has had a successful career as a writer since 2003. She turned to blogging in 2005. Ashtyn attends Wright State where she is getting a degree in Psychology. She has extensive knowledge in SEO and Social Media Development.